Consulting
Better decisions in complex situations
I translate scientifically grounded Decision Analysis into real decisions in business, public institutions and policy: clarifying the objectives that truly matter, weighing alternatives and trade-offs transparently, and justifying decisions under uncertainty. This work builds on proven methods from the decision sciences and behavioural economics — systematically developed, scientifically tested and refined for practice.
Recognition
Award-winning decision practice
Approach
How I work
My consulting follows the decision process itself — from the first clarification of objectives to a well-founded, transparent decision.
Structure objectives
Working out what really matters: identifying the relevant objectives, removing redundancies and making them visible in a transparent objectives network (Value-Focused Thinking).
Weigh alternatives
Weighing alternatives and trade-offs transparently — with multi-criteria methods (MAUT/MCDA) and portfolio prioritisation, including under uncertainty.
Own the decision
Safeguarding decision quality and preparing decisions so they are justified, communicated and supported — in reviews, executive workshops and facilitation.
Selected practice projects
Decision science in action
Different industries, the same core question: which objectives really matter, which alternatives create value — and how can trade-offs be weighed transparently? The common denominator is not the industry, but the difficult decision.
Strategic objectives of the California Department of Transportation
The California Department of Transportation allocates around US$10 billion each year to infrastructure works — with demand far exceeding that. Together with Ralph L. Keeney, I advised the department on structuring its strategic objectives: identifying, structuring and operationalising values and objectives so that measures can be assessed transparently.
Objectives system of a large energy provider
After the accelerated nuclear phase-out, a large European energy provider had to realign its strategy. Together with Ralph L. Keeney, I identified around 450 objectives in interviews with the executive board, the chair of the supervisory board and key staff, and structured them into an objectives network — condensed onto a single page.
Portfolio prioritisation at Bayer AG
A large pharmaceutical portfolio had to be prioritised under competing objectives and scarce resources. The basis was a Value-Focused-Thinking-based evaluation and prioritisation method that measures projects transparently against weighted objectives — producing a defensible ranking across the entire portfolio.
Objectives analysis for security-policy decision support
For the Center for Risk and Economic Analysis of Terrorism Events (CREATE) — commissioned by General Nagata (Special Operations Command Central) — Detlof von Winterfeldt, Ali Abbas, Richard John and I identified the objectives of the so-called Islamic State from publicly available sources and structured them into an objectives hierarchy, to support better-founded security-policy decisions.
Further projects
Balanced Scorecard with Value-Focused Thinking
Developed for a mid-sized media company (with Reinhard Kunz and Joschka Mütterlein): a Balanced Scorecard that captures objectives and their relationships systematically and lets you zoom to any depth of the means-ends network.
Finalist, DAS Practice Award (INFORMS) 2013Method-based decision support in production logistics
In the “empower” collaborative project, I led the identification and structuring of the objectives — as the basis for a decision-support concept to improve efficiency in small and medium-sized enterprises.
Anonymised collaborative project “empower”Research ↔ practice
Practice that feeds back into research
As co-editor of special issues on applied decision analysis, I connect practice and research within the scientific community as well.
Tools & collaboration
From the tool to the engagement
Entscheidungsnavi
For transparent modelling of objectives, alternatives and consequences I use the Entscheidungsnavi — including in executive sessions, where preferences and trade-offs are made visible.
entscheidungsnavi.com →Discuss a project
For concrete consulting projects, executive workshops and training, Proaktiv Entscheiden bundles my practice offerings — the direct route to discussing a decision project.
proaktiv-entscheiden.de →